Next in Health
A weekly healthcare podcast series hosted by PwC's Health Research Institute that addresses industry trends and timely health policy topics impacting patients, providers, payers, pharmaceutical and life sciences companies as well as vendors and new entrants.
Next in Health
Transforming consumer and patient engagement in life sciences
Tune in to hear PwC specialists discuss how life sciences companies are engaging better with consumers and patients and rethinking engagement, the channels utilized and how to utilize data and technology to create meaningful impact. Topics include:
•What elements create a good customer experience and why it’s important
•Four key principles to creating a good customer experience
•Restructuring roles and focus in commercial and medical organizations as well as identifying organizational growth
•Utilizing data and technology along with the new evolution of Generative AI
Speakers:
Elizabeth Otterman, Customer Strategy and Insights Principal, PwC
Jacquie Newland, Services and Channels Director, PwC
Igor Belokrinitsky, Strategy& Principal, PwC
For more information, please visit us at: https://www.pwc.com/us/en/industries/health-industries/health-research-institute/next-in-health-podcast.html.